Privacy Policy

Last Updated: November, 2023**This Privacy Policy (“Privacy Policy” or “Policy”) explains how Peachtree Capital Group LLC and its subsidiaries, divisions, and affiliates (collectively referred to as “Peachtree,” “we,” “us,” or “our”) collect personal information based on your interactions with us when utilizing our services on websites, social media, email exchanges, mobile apps, and other online platforms where this Policy is available (referred to as the “Service”). This Policy applies to our collection and use of personal information and describes rights you may have with respect to your personal information. By using the Service and otherwise interacting with us, you agree to the terms of our Terms of Service, including this Policy.This Policy does not cover the personal information we collect about employees and independent contractors, or job applicants.We are committed to ensuring that our communications are accessible to people with disabilities. To make accessibility-related requests or report barriers, please contact us at admin@peachtreecapital.group.**Personal Information We Collect**Peachtree collects the following categories of personal information:- **Personal Identifiers:** Including your name, email address, street address, city, state, phone number, zip code, and IP address.– **Demographic Information:** Including household income, date of birth, family size, and any relevant information.– **Protected Class Information:** Including age, sex/gender, ethnicity, military or veteran status.– **Internet or other electronic activity information:** Including online activity, preferences, time spent on features, browser and device characteristics, information on how and when you use our Service, internet service provider (ISP) details, referring and exit pages, operating system, clickstream data, and other technical information.– **Audio, visual information:** Including recordings of customer service calls for quality assurance purposes.We have collected the same categories of personal information in the 12 months prior to the date of this Privacy Policy.We retain the categories of personal information we collect for the length of time necessary to provide our Services and to comply with legal obligations or to protect our legal rights.[Unless stated otherwise in a separate agreement, Peachtree does not collect sensitive personal information such as social security numbers, driver’s license, state identification, or passport numbers; account login, financial account, debit card, or credit card numbers in combination with security or access credentials; racial or ethnic origin, religious or philosophical beliefs, union membership; the contents of your mail, email, or text messages (unless we are the intended recipient); genetic data; biometric information for unique identification; or personal information concerning your sex life or sexual orientation. We kindly request that you refrain from sending or disclosing such sensitive personal information to us].**Sources From Which We Collect Personal Information****Information You Provide to Us:**Peachtree collects personal information directly from you when you engage with our Service, get in touch with us, use our Service, or subscribe to receive offers or emails from us. This information can be submitted through online forms, phone calls, or other means of interacting with the Service.**Information We Obtain Indirectly:**We may receive personal information about you from our third-party affiliates or partners, including publisher partners to whom you may have provided your information, and from marketing companies as part of their relationship with us. We may purchase this information from third parties, and all collected information will be handled in accordance with this Policy. We may combine this data with information we already have, including contact details (such as email addresses) and automatically collected log information.**Information Collected Automatically:**When you use our Service, we automatically collect certain information through cookies and similar technologies. We may combine this automatically collected log information with other information we collect about you. Some of this information may be collected using tracking technologies provided by third parties, subject to those parties’ privacy policies and terms of service.**Purposes for Collection of Personal Information**Peachtree collects your contact and demographic information to assist in providing services related to merchant cash advances. In furtherance of this purpose, and to provide the requested quotes, products, or services, Peachtree may share these categories of personal information with relevant partners and other service providers within our network. Peachtree only collects and processes the minimum personal information necessary for the purposes of our information processing activities and retains such information as required to fulfill these purposes. Our information processing activities include conducting our business, delivering products5:55**Categories of Personal Information****Personal Identifiers:** Including your name, email address, street address, city, state, phone number, zip code, and IP address.- **Categories of Third Parties:**– Affiliate Companies.– Third Parties Providing Services on Our Behalf.– Third parties who will try to meet your needs, not on our behalf.- **Business or Commercial Purposes for Personal Information Disclosure to Third Parties:**– We share information with affiliated entities for advertising their products and services consistent with their applicable privacy policies.– We share information with vendors, suppliers, and third parties who provide various services, including marketing partners, entities assisting in matching you with Network Partners, and those performing tasks on our behalf, such as website maintenance, database management, web analytics, and improving Service features.– We may sell your information to third parties who will try to meet your needs. These third parties may be other companies, service providers, or entities that facilitate the process of connecting customers with relevant services. These third parties, or the entities they work with, may contact you based on the consent you have provided.**Demographic Information:** Including household income, date of birth, family size, and preexisting conditions, if any.- **Categories of Third Parties:**– Affiliate Companies.– Third Parties Providing Services on Our Behalf.– Third parties who will try to meet your needs, not on our behalf.- **Business or Commercial Purposes for Personal Information Disclosure to Third Parties:**– We share information with affiliated entities for advertising their products and services consistent with their applicable privacy policies.– We share information with vendors, suppliers, and third parties who provide various services, including marketing partners, entities assisting in matching you with Network Partners, and those performing tasks on our behalf, such as website maintenance, database management, web analytics, and improving Service features.– We may sell your information to third parties who will try to meet your needs. These third parties may be other companies, service providers, or entities that facilitate the process of connecting customers with relevant services. These third parties, or the entities they work with, may contact you based on the consent you have provided.**Internet or Other Electronic Activity Information:** Including online activity, preferences, time spent on features, browser and device characteristics, information on how and when you use our Service, internet service provider (ISP) details, referring and exit pages, operating system, clickstream data, and other technical information.- **Categories of Third Parties:**– Affiliate Companies.– Third Parties Providing Services on Our Behalf.– Third parties who will try to meet your needs, not on our behalf.- **Business or Commercial Purposes for Personal Information Disclosure to Third Parties:**– We share information with affiliated entities for advertising their products and services consistent with their applicable privacy policies.– We share information with vendors, suppliers, and third parties who provide various services, including marketing partners, entities assisting in matching you with Network Partners, and those performing tasks on our behalf, such as website maintenance, database management, web analytics, and improving Service features.– We may sell your information to third parties who will try to meet your needs. These third parties may be other companies, service providers, or entities that facilitate the process of connecting customers with relevant services. These third parties, or the entities they work with, may contact you based on the consent you have provided.**Protected Class Information:** Including age; sex/gender; ethnicity; military or veteran status.- **Categories of Third Parties:**– Affiliate Companies.– Third Parties Providing Services on Our Behalf.– Third parties who will try to meet your needs, not on our behalf.- **Business or Commercial Purposes for Personal Information Disclosure to Third Parties:**– We share information with affiliated entities for advertising their products and services consistent with their applicable privacy policies.– We share information with vendors, suppliers, and third parties who provide various services, including marketing partners, entities assisting in matching you with Network Partners, and those performing tasks on our behalf, such as website maintenance, database management, web analytics, and improving Service features.– We may sell your information to third parties who will try to meet your needs. These third parties may be other companies, service providers, or entities that facilitate the process of connecting customers with relevant services. These third parties, or the entities they work with, may contact you based on the consent you have provided.5:56**PEACHTREE’S Service Providers and Disclosures**PEACHTREE’S Service Providers are restricted to using your personal information solely for these tasks and cannot use it for other purposes. They must adhere to confidentiality, security, and legal obligations in line with this Policy and applicable laws.**Additional Information About How We May Disclose Personal Information and Purposes for Disclosures**We may share non-identifying information, such as aggregate statistics or usage data, with third parties to illustrate how PEACHTREE is used, detect industry trends, and produce marketing materials. This aggregated information will not contain personally identifiable information and is not limited in use.We may share your personal information with third parties with your consent. If you agree to share your personal information with a third party, it will be subject to that third party’s privacy policy and practices. You can withdraw your consent by contacting us at admin@peachtreecapital.group.We may also disclose your personal information as required or permitted by law to comply with a subpoena or similar legal process or government request, or when we believe in good faith that disclosure is legally required or otherwise necessary to protect our rights and property or the rights, property or safety of others, including to law enforcement agencies, and judicial and regulatory authorities. We may also disclose your personal information to third parties to help detect and protect against fraud or data security vulnerabilities. And we may disclose or transfer your personal information to a third party in the event of an actual or potential sale, merger, reorganization of our entity or other restructuring.**Use or Disclosure of Sensitive Personal Information**We do not sell or disclose sensitive personal information.**Our Use of Cookies and Analytics**We may use cookies, pixel tags, web beacons, and other similar tracking technologies (“tracking technologies”) to automatically collect information through our website. Tracking technologies are essentially small data files placed on your computer, tablet, mobile phone, or other devices that record certain pieces of information when you visit our website.We may use cookies to personalize and enhance the information presented to you and to provide our Service. Specifically, PEACHTREE uses cookies for the following purposes:- **Technical Cookies:** To ensure the proper functionality of our website, providing a user-friendly experience.– **Functional Cookies:** To remember your preferences and assist you in efficiently using our website.– **Analytics Cookies:** To gain insight into how our visitors interact with our website, optimize our website, analyze the effectiveness of advertisements and communications, and ensure continued relevance.– **Commercial Cookies:** To display personalized advertisements on our websites and others, based on your browsing activities and searches for merchant cash advances.We do not intend to use cookies to retrieve information unrelated to our Service or your interaction with it.We may use pixel tags, web beacons, and other similar technologies to collect information about your online activities, email interactions, online and mobile advertisements, and to track analytics and statistics that help PEACHTREE improve services and deliver more relevant content and advertising via PEACHTREE or linked from our services.You may set your browser to notify you when you receive a cookie. Many web browsers also allow you to block cookies. You can disable cookies from your computer system by following the instructions on your browser or at www.youradchoices.com.We use Google Analytics to evaluate the use of our website. Google Analytics uses cookies and other identifiers to collect information, such as how often users visit a Site, what pages they visit when they do so, and what other websites they visited prior to visiting our Site. For information about Google’s privacy practices, please refer to the Google Privacy Policy: https://policies.google.com/privacy?hl=en-US#infocollect.**Personal Information of Minors**The Service is not intended for individuals under the age of eighteen, and we employ mechanisms to prevent registration and usage of the Service by such individuals. PEACHTREE will never knowingly request or collect personal information from children. If you are under eighteen years old, please do not provide your information on our Service. If we become aware that a child has submitted personally identifiable information, we will promptly delete it from our records. If you suspect that we have information from a child, please contact us.**Do Not Track Signals**Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. Please note that we do not respond to or honor DNT signals.**Third-Party Websites**Our Sites may contain links to third party websites, including social media buttons that link to social media platforms. This Policy does not govern how those third parties or social media platforms collect or use personal information, and we do not endorse or have control over their practices. The privacy policies and terms of use for those third parties’ websites/apps or social media platforms govern those companies’ privacy practices. We are not responsible for the content or privacy practices of any third-party websites or platforms.**How We Keep Your Personal Information Secure**We implement and maintain reasonable security appropriate to the nature of the personal information that we collect, use, retain, transfer, or otherwise process. However, there is no perfect security, and reasonable security is a process that involves risk management rather than risk elimination. While we are committed to maintaining a reasonable information security program, no such program can be perfect; in other words, all risk cannot reasonably be eliminated. Data security incidents and breaches can occur due to factors that cannot reasonably be prevented. Accordingly, it cannot be assumed that the occurrence of any given incident or breach results from our failure to implement and maintain reasonable security.5:57**Consent to Processing and International Transfers – PEACHTREE**PEACHTREE is a U.S.-based enterprise and may process, transmit, and store information about users of the Service on servers located in multiple countries, including the United States. Consequently, your personal information may be subject to data protection and other laws differing from those in your country of residence. In response to inquiries or requests from government authorities or to fulfill judicial processes in countries where we operate, your personal information may be disclosed. By utilizing the Service or providing us with information, you consent to the collection, processing, maintenance, and transfer of such information to the United States and other applicable territories, which may not have privacy laws as comprehensive or equivalent to those in your country of residence or citizenship.**Commercial Emails, SMS/MMS Mobile Messaging, and Telephone Calls**By supplying your contact information and voluntarily opting in to receive communications from PEACHTREE, you consent to receiving communications directly from PEACHTREE, our affiliates, Network Partners, and their agents (collectively referred to as “Contacts”). These communications may be delivered through various channels, including the Service, third-party platforms, phone carriers, and other service providers assisting us and our Contacts in delivering emails, calls, and text messages. You expressly authorize us to share your information as described herein, agreeing that our Contacts and we may periodically send you newsletters, promotional emails, and contact you via live operators, automated telephone dialing systems, pre-recorded messages, and text messages to provide the Service. You can stop receiving emails, calls, and text messages from us by following the instructions in these messages or by contacting us at info@peachtreecapital.group. To cease communications from any of our Contacts, please notify them directly.As with all data collected by PEACHTREE, we reserve the right to disclose information as necessary to comply with legal requirements, avoid liability, protect our rights or property, or satisfy governmental requests. When you submit information online or provide data in connection with the Program, you are obligated to provide accurate, complete, and truthful information. The use of a false or misleading identity, or one that you are not authorized to use, is strictly prohibited. If, at PEACHTREE’s sole discretion, we suspect that any information is false, inaccurate, incomplete, or if you have enrolled in the Program for ulterior motives, we may deny access to the Program and pursue appropriate legal remedies.**User Content**Certain features of our Service, both presently and in the future, may allow you to submit content, such as written comments, reviews, product images, or interactive responses to content, for publication or display in public areas of the Service (referred to as “User Content”). Exercise caution when sharing information in these public areas, as any data you provide can be accessed by any user of the Service. We lack control over the actions of other Service users with whom you may choose to share your User Content.**Removal of Your Information**If you have provided your contact information to PEACHTREE via this website and wish to have your name and contact details removed from our database, kindly send an email to info@peachtreecapital.group to request unsubscribing. We will make reasonable efforts to remove your name and contact information where feasible. It is important to note that we may need to retain some of this information to fulfill our business obligations with you or for other Service-related transactions.**Changes to This Policy**We will review and update this Policy from time to time. If changes are made, we will update the Privacy Policy and reflect the date of such modification in the date above. If the changes are material, you will be notified via email or a notice on our website.**Contact Us**If there are any questions regarding this Privacy Policy or to request a copy of this Privacy Policy in another format you may contact us at optimalhealthplans@outlook.com**US State Data Privacy Rights**Laws in certain US states give residents of those states specific rights with respect to the personal information collected about them. See below for more information.**CALIFORNIA PRIVACY RIGHTS**If you are a California resident, the California Consumer Privacy Act (“CCPA”) and other laws provide you with the following rights with respect to your personal information:**Your Right To Know About Personal Information We Collect**- Specific pieces of personal information we have collected about you– Categories of personal information we have collected about you– Categories of sources from which such personal information was collected– Categories of personal information that the business sold or disclosed for a business purpose about the consumer– Categories of third parties to whom the personal information was sold or disclosed for a business purpose– The business or commercial purpose for collecting or selling your personal information.**Your Right To Request Deletion of Personal Information We Have Collected From You**Upon your request and subject to exceptions in the law, we will delete the personal information we have collected from you.**Your Right to Request to Correct Personal Information We Hold About You**You have the right to request that we correct personal information we hold that you believe is not accurate. We will take steps to determine the accuracy of the personal information that is the subject of your request to correct, and in doing so will consider the totality of the circumstances relating to the personal information you have identified as being incorrect. We may ask that you provide documentation regarding your request to correct to assist us in evaluating the request.**Your Right to Ask Us Not to Sell or Share Personal Information We Have Collected About You**With respect to those categories of personal information that we sell to third parties or share with third parties for the purpose of cross-context behavioral advertising, you have the right to opt out of such sales and sharing.**Opt-out Preference Signals**An opt-out preference signal is sent by a platform, technology, or mechanism on behalf of consumers and communicates a consumer’s choice to opt out of the sale and sharing of personal information for cross-context behavioral advertising with all businesses that recognize the signal, without having to make individualized requests. The signal can be set on certain browsers or through opt-out plug-in tools.We recognize the Global Privacy Control signal and do so at the browser level and it does not apply to personal information we may collect offline or that we may associate only with your name or email address. This means that if the signal is sent through a specific browser, we will recognize it for that browser only, and only with respect to the identifiers for that browser. If you would like more information about opt-out preference signals, including how to use them, the Global Privacy Control website has such information (https://globalprivacycontrol.org/).**Your Right to Ask Us to Limit the Use of Your Sensitive Personal Information**use or disclose your sensitive personal information to infer characteristics about you, you have the right to request that we not do so and limit our use of such information to providing our Services and other business or operational purposes set forth in the CCPA relating to the use of sensitive personal information.California Shine the LightCalifornia Civil Code Section 1798.83, also known as the “Shine the Light” law, permits California residents to annually request, free of charge, information about the personal information (if any) disclosed to third parties for direct marketing purposes in the preceding calendar year. To make a request, please contact us at optimalhealthplans@outlook.com.Our Commitment to Honoring Your RightsIf you exercise any of the rights explained in this Privacy Policy, we will continue to treat you fairly. If you exercise your rights under this Privacy Policy, you will not be denied or charged different prices or rates for goods or services, or provided a different level or quality of goods or services than others.Exercising Your Rights and How We Will RespondTo exercise your rights to know, delete, or correct your personal information, or to ask a question, contact us at optimalhealthplans@outlook.com. For such requests, we will first acknowledge receipt of your request within 10 business days of receipt of your request. We will then provide a substantive response to your request as soon as we can, generally within 45 days from when we receive your request, although we may be allowed to take longer to process your request in certain jurisdictions or under certain circumstances. If we expect your request is going to take us longer than normal to fulfill, we will let you know.You can direct us not to sell your personal information or share it for purposes of cross-context behavioral advertising here. For such requests, we will comply no later than 15 business days after receipt of your request.We usually act on requests and provide information free of charge, but we may charge a reasonable fee to cover our administrative costs of providing the information in certain situations. In some cases, the law may allow us to refuse to act on certain requests. When this is the case, we will endeavor to provide you with an explanation as to why.Verification of Identity – Requests to Know, Delete, or CorrectWe will ask you for two pieces of personal information and attempt to match those to information that we maintain about you.If we are unable to verify your identity with the degree of certainty required, we will not be able to respond to the request. We will notify you to explain the basis of the denial.Authorized AgentsYou may designate an agent to submit requests on your behalf. The agent can be a natural person or a business entity.If you would like to designate an agent to act on your behalf, you and the agent will need to comply with our verification process:• Requests to Know, Delete, or Correct Personal Information: If the agent submits a request, the agent will need to provide us with your signed permission indicating the agent has been authorized to submit the request on your behalf. We will also require that you verify your identity directly with us or confirm with us that you provided the agent with permission to submit the request.• Requests to Opt Out of Sale or Sharing: If the agent submits a request to opt out of the sale of your personal information or the sharing of your personal information for purposes of cross-context behavioral marketing, the agent will need to provide us with your signed permission indicating the agent has been authorized to submit the opt-out request on your behalf.• Please note that this subsection does not apply when an agent is authorized to act on your behalf pursuant to a valid power of attorney. Any such requests will be processed in accordance with California law pertaining to powers of attorney.COLORADO PRIVACY RIGHTSIf you are a Colorado resident, the Colorado Privacy Act (“CPA”) grants the rights described below with respect to personal information we collect about you.Right to Know:The right to confirm whether or not we are processing your personal information and to access such dataRight to a Copy:The right to a portable copy of the personal information we have collected from youRight to Delete:The right to request deletion of their personal information that we have collected about you and to have such information deleted, subject to certain exceptionsRight to Correct:The right to ask that we correct inaccuracies in your personal information, taking into account the nature of personal data and purposes of processing such informationRight to Opt Out of Targeted Advertising:The right to ask us to stop processing your personal information for such purposesRight to Opt Out of the Sale of Personal Information:The right to ask us to stop processing your personal information for such purposesRight to Opt Out of Profiling:The right to ask us to stop processing personal information for profiling in furtherance of a decision that results in the provision or denial of insurance or health-care services.Please note that for purposes of this section of this Policy, we consider “personal information” to have the same meaning as “personal data” as defined under the CPA.Exercising Your Rights and How We Will RespondTo exercise your rights to know, delete, or correct, or to ask a question, contact us at optimalhealthplans@outlook.com or click here. We will respond to such requests within 45 days from when we receive your request, although we may be allowed to take longer to process your request under certain circumstances. If we expect your request is going to take us longer than normal to fulfill, we will let you know.You can opt out of the sale of your personal information or the use of your personal information for targeted advertising here. We usually act on requests and provide information free of charge, but we may charge a reasonable fee to cover our administrative costs of providing the information in certain situations. In some cases, the law may allow us to refuse to act on certain requests. When this is the case, we will endeavor to provide you with an explanation as to why.Our Commitment to Honoring Your RightsIf you exercise any of the rights explained in this Privacy Policy, we will continue to treat you fairly. If you exercise your rights under this Privacy Policy, you will not be denied or charged different prices or rates for goods or services or provided a different level or quality of goods or services than others.**Verification of Identity – Requests to Know,5:59Certainly, here’s the modified version with the email address replaced:—**PENNSYLVANIA PRIVACY RIGHTS**If you are a Pennsylvania resident, the Pennsylvania Consumer Data Privacy Act (“PCDPA”) grants you the following rights regarding your personal information:**Right to Know:**– The right to know what categories of personal information we have collected about you, the sources from which the personal information was collected, the purposes for which the personal information was collected, and the categories of third parties with whom we share your personal information.**Right to Access:**– The right to access your personal information that we have collected.**Right to Correct:**– The right to correct inaccuracies in your personal information.**Right to Delete:**– The right to request the deletion of your personal information.**Right to Opt Out:**– The right to opt out of the sale of your personal information.**Right to Non-Discrimination:**– The right not to be discriminated against for exercising your privacy rights.Please note that for the purposes of this section, “personal information” has the same meaning as “personal data” as defined under the PCDPA.**Exercising Your Rights and How We Will Respond:**To exercise your rights to know, access, correct, delete, or opt out, or to ask a question, please contact us at admin@peachtreecapital.group or through our interactive form. We will respond to such requests within 45 days from when we receive your request, although we may be allowed to take longer to process your request under certain circumstances. If we expect your request is going to take us longer than normal to fulfill, we will let you know.You can opt out of the sale of your personal information or the use of your personal information for targeted advertising through our provided mechanisms.We usually act on requests and provide information free of charge, but we may charge a reasonable fee to cover our administrative costs of providing the information in certain situations. In some cases, the law may allow us to refuse to act on certain requests. When this is the case, we will endeavor to provide you with an explanation as to why.**Verification of Identity – Requests to Know, Delete, Correct:**We will ask you for two pieces of personal information and attempt to match those to information that we maintain about you.If we are unable to verify your identity with the degree of certainty required, we will not be able to respond to the request. We will notify you to explain the basis of the denial.**When We Do Not Act on a Request – Appeal Process:**In some cases, we may not act on your requests (e.g., if we cannot do so under other laws that apply). When this is the case, we will explain our reasons for not providing you with the information or taking the action (e.g., correcting data) you requested.Additionally, you have the right to appeal our decision by contacting us at admin@peachtreecapital.group within 30 days after your receipt of our decision. Please provide us with the information we need (e.g., reference number) to identify the denial of the request. We will respond to your appeal within 60 days of our receipt of the request.